COMMUNICATION STRATEGIES ON THE USE OF ELECTRIC POWER AND PHOTOVOLTAIC DISTRIBUTED GENERATION AT THE FEDERAL UNIVERSITY OF ABC

Abstract

The good practices and recommendations on sustainability criteria at High Education Institutions (HEI) are determined by the institution's Sustainable Logistics Management Plan which might contemplate seven themes: 1- Consumables; 2- Electric Power; 3- Water and Sewage; 4- Garbage Collection; 5- Life Quality at Work; 6- Sustainable Purchasing and Contracting; 7- Staff Displacement. Thus, this essay intends to present a methodology to implement behavioral-based actions aired with suitable communication objects, to publicize the energy efficiency actions carried out from the Ramp;D Priority Project and public call 001/2016. Therefore, it can be noticed the effective gains reached at the Federal University of ABC (UFABC) and the appropriate communication strategies to make the actions comprehensive to all the community.