THE IMPORTANCE OF ORGANIZATIONAL CAPABILITIES IN THE EXPANSION OF THE ELECTRIC BUS INDUSTRY IN BRAZIL

Resumo

This article assesses the relevant organizational capabilities needed for the electric bus industry in Brazil to achieve significant market performance. The qualitative research relies on a literature review to analyze the state of the art and identify sector gaps. The results indicate that, to address challenges such as lack of funding, it is essential to develop organizational capabilities such as governance, leadership, innovation, and organizational culture. These capabilities are crucial for mobilizing resources, consolidating strategic partnerships, and implementing policies and practices that promote the transition to sustainable mobility, both for decarbonizing public transport and strengthening the national industry.